The Rise of Neumorphism: How Soft UI is Changing Web Design in 2024

Let’s get real for a second.
If you’ve ever searched for a design agency in Pakistan, you’ve probably been flooded with portfolios filled with mockups, Behance links, and generic taglines like “We create experiences.” But how do you actually know if they’re good? And not just good—but the best?
Whether you’re a startup founder, an e-commerce business owner, or a SaaS entrepreneur, choosing the right design partner can make or break your product.
So how do you filter the real pros from the portfolio fluff?
Here are 10 traits that only the best design agencies in Pakistan truly master:

1. They Design for Humans, Not Dribbble

 
Design that just looks good isn’t enough. It has to work.
Top agencies prioritize user experience over visual aesthetics. They don’t design to win awards—they design to solve problems.

At That Nerd Studio, every pixel we design serves a purpose. Whether it’s driving clicks, boosting conversions, or guiding a user smoothly through a flow—we design for humans, not for likes.

2. They Ask the Right Questions

 
Great design starts with great thinking.
Before touching a screen, the best agencies ask questions like:
  • 1. Who are your users?
  • 2. What problem does this solve?
  • 3. What actions do we want users to take?

If your design team isn’t asking questions, they’re guessing. And guessing burns your time and money.

3. They Know Branding Is More Than a Logo

 
Design isn’t just about making things pretty.
Branding is about tone, feeling, voice, color, typography, consistency—and how it all comes together to shape how people feel about your business.

Top agencies create branding systems, not just visuals. At TNS, we treat your brand like an experience. Every button, every font, every color—it all speaks.

4. They Know When to Say No

 
Yes-men agencies? Big red flag.

The best ones don’t just agree with whatever you say. They challenge bad ideas. They propose better ones. They give honest feedback because they care more about your product than your ego.

5. They Have Real Processes

 
The best design agencies don’t work off vibes. They have systems.
From discovery to wireframes, UI kits to prototypes—there’s a structure that ensures nothing gets lost in translation.

At That Nerd Studio, we use tools like Figma, Notion, and Loom to keep our process transparent and trackable.

6. They Understand Development Too

 
Design that can’t be built isn’t smart—it’s useless.

Top agencies design with developers in mind. They create design systems that are component-based and dev-ready. They speak React, understand grid systems, and know when a hover state breaks on mobile.

7. They Customize Every Project

 
No templates. No copy-paste.
Great agencies treat each project like a blank canvas. Even if it’s the 10th SaaS dashboard this month, they dig deep to make sure it reflects your unique product, tone, and audience.

At TNS, we start fresh every time. Because you’re not like everyone else—and your design shouldn’t be either.

8. Their Case Studies Show Results

 
Don’t just look at pretty UIs. Look at impact.

Top agencies showcase results: improved retention, lower bounce rates, increased sales, better user feedback. Their design isn’t just art—it’s ROI.

9. They’re Great Communicators

 
You should never feel like you’re chasing your design team.
The best agencies are proactive. They check in. They explain design decisions. They loop you in without overwhelming you.

Communication is a skill—and a non-negotiable.

10. They Have Range

 
From mobile apps to websites, dashboards to landing pages—great agencies can stretch.

They understand the nuances of each medium and audience. They know what works on mobile vs. desktop, what converts better in a B2B SaaS landing page vs. an influencer e-commerce site.

Final Word:

 
Not all design agencies in Pakistan are created equal. Some look great on Instagram but disappear when it’s time to deliver.
If you’re looking for a team that designs with your business goals in mind—who doesn’t just make things look good, but work—That Nerd Studio might just be your last stop.
DM us. Or just come say hi. Let’s design something badass.