Their existing site lacked personality and depth. It didn’t represent the commitment behind the land, the science, or the ritual. The experience needed to move beyond simple transactions.
We first developed a Figma prototype to establish the design vision, storytelling approach, and interactive behavior. Through the clickable prototype, the client reviewed navigation flow and brand expression, with refinements made before development began.
The design is rooted in storytelling and restraint. Calming hues inspired by the natural landscape and expansive white space create a refined, serene experience. Typography, spacing, and visual hierarchy echo the handcrafted nature of the products.
The site was optimized for mobile performance, with local business schema integrated to support SEO. Editable content blocks were created for simple updates, navigation was streamlined, and Google Maps integration was added for easy location access. Metadata, heading structure, and alt text were implemented to improve search visibility.
