Pendown: Our First In-House Product Empowering Freelancers to Win More Clients

At That Nerd Studio, our mission has always been to design and develop digital solutions that solve real problems. Over the years, we’ve worked with dozens of startups, entrepreneurs, and enterprise clients, helping them bring their visions to life. But alongside client work, we’ve always had one goal in mind—to give back to the community that inspires us.

Today, we’re proud to unveil Pendown, our very first in-house product. Pendown isn’t just another SaaS tool. It’s a platform built with empathy—for freelancers, by a team that understands the daily grind of pitching, proposing, and trying to stand out in a crowded market. We created Pendown to make proposal writing faster, easier, and far more effective.

Why We Built Pendown

Having worked with a wide range of creatives, consultants, and solo entrepreneurs, we noticed a recurring theme: most freelancers are brilliant at their craft but struggle when it comes to selling that craft. Crafting the perfect proposal is one of the most crucial steps in converting prospects into clients, yet it’s also one of the most underestimated.

We’ve seen:

1. 1. Talented individuals lose projects because their proposals lacked clarity or structure.
2. 2. Great service providers undersell themselves due to poor formatting.
3. 3. Amazing ideas get buried under generic, uninspired copy.

We knew there had to be a better way. So we put our own design, development, and marketing teams together and created a tool that eliminates these obstacles.

What is Pendown?

Pendown is an intelligent, intuitive proposal creation platform tailored specifically for freelancers and small teams. It’s not just a document builder; it’s a conversion tool.

Here’s what sets Pendown apart:

1. ✅ AI-Powered Content Suggestions: It learns from your style and helps you sound both professional and persuasive.
2. ✅ Ready-to-Use, Editable Templates: Pre-built templates for various services so you never start from scratch.
3. ✅ Conversion-Optimized Design: Highlight your value, pricing, and timeline in visually engaging layouts.
4. ✅ Real-Time Proposal Tracking: Know exactly when clients view your proposal.
5. ✅ Save Time, Close More Deals: Spend less time formatting, more time winning clients.

Designed to Grow with You

Pendown isn’t just for the beginner freelancer. Whether you’re closing $500 gigs or $5,000 contracts, it adapts to your workflow. We’ve even included features like:

1. 1. Version history: Track refinements and iterations of your proposals.
2. 2. Proposal analytics: Learn what works and replicate success.
3. 3. Client comments: Collaborate directly in the proposal interface.

We believe every freelancer, regardless of industry or experience, deserves a proposal tool that works as hard as they do.

Backed by That Nerd Studio

Pendown is proudly developed and maintained by That Nerd Studio. As a tech company trusted by brands in the US, UAE, UK, and beyond, we know what it takes to build successful digital products.

Pendown is built with real-world input—from working freelancers and agency insight—to ensure it’s not just useful, but essential.

Launch Offer: Just $1 for Your First Two Months

To celebrate Pendown’s launch, we’re offering 90% off for our first 500 users. That means full access for just $1 for the first two months.

We want as many freelancers as possible to benefit—no cost barriers, just opportunity.

What’s Next?

1. 1. Team collaboration tools
2. 2. Payment integration
3. 3. Client-side approvals & e-signatures

We’re most excited about hearing from you. Your feedback will shape Pendown’s evolution.

Join the Freelance Future

The freelance world is growing fast. But independence means wearing many hats. Let Pendown handle your proposals so you can focus on your craft.

Try Pendown Now for $1 or Read More on the Pendown Blog.